{"id":146,"date":"2026-08-29T07:16:35","date_gmt":"2026-08-29T07:16:35","guid":{"rendered":"https:\/\/protos.vn\/?page_id=146"},"modified":"2026-09-28T15:26:48","modified_gmt":"2026-09-28T15:26:48","slug":"case-study","status":"publish","type":"page","link":"https:\/\/protos.vn\/en\/ve-protos\/case-study\/","title":{"rendered":"Case Study"},"content":{"rendered":"<div id=\"protos-app\" class=\"protos-site protos-v2 ps-live\" data-protos-region=\"content\" data-template=\"case-library\" data-module=\"ve-protos\" data-route=\"\/ve-protos\/case-study\">\r\n    <div id=\"protos-main\" tabindex=\"-1\">\r\n<!-- SELF-CONTAINED CSS: Single Scrollbar Architecture & Theme Isolation -->\r\n<style id=\"protos-casestudy-promax-css\">\r\nhtml {\r\n    overflow-x: hidden !important;\r\n    overflow-y: scroll !important;\r\n    scrollbar-gutter: stable;\r\n}\r\n\r\nbody.protos-content-page,\r\nbody.protos-content-page #wrapper,\r\nbody.protos-content-page #main,\r\n.protos-full-page,\r\n#protos-app.protos-site,\r\n#protos-main {\r\n    background-color: #ffffff !important;\r\n    color: #0f172a !important;\r\n    font-family: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, sans-serif !important;\r\n    overflow-x: visible !important;\r\n    overflow-y: visible !important;\r\n    max-height: none !important;\r\n    height: auto !important;\r\n    width: 100%;\r\n    margin: 0;\r\n    padding: 0;\r\n    box-sizing: border-box;\r\n}\r\n\r\nbody.protos-content-page #header:not(.v-header):not(.p-header),\r\nbody.protos-content-page header#header:not(.v-header):not(.p-header),\r\nbody.protos-content-page .header-wrapper:not(:has(.v-header)),\r\nbody.protos-content-page #masthead,\r\nbody.protos-content-page .absolute-footer {\r\n    display: none !important;\r\n    height: 0 !important;\r\n    visibility: hidden !important;\r\n}\r\n\r\n.px-section {\r\n    position: relative;\r\n    width: 100%;\r\n    padding: clamp(64px, 7vw, 110px) 0;\r\n    overflow-x: clip;\r\n    border-top: 1px solid rgba(255, 255, 255, 0.06);\r\n    box-sizing: border-box;\r\n}\r\n\r\n.px-container {\r\n    width: 100%;\r\n    max-width: 1240px;\r\n    margin-inline: auto;\r\n    padding-inline: clamp(16px, 4vw, 32px);\r\n    position: relative;\r\n    z-index: 2;\r\n    box-sizing: border-box;\r\n}\r\n\r\n@media (max-width: 768px) {\r\n    .px-br-desktop { display: none !important; }\r\n}\r\n@media (min-width: 769px) {\r\n    .px-br-desktop { display: inline !important; }\r\n}\r\n\r\n.px-eyebrow {\r\n    display: inline-flex;\r\n    align-items: center;\r\n    gap: 8px;\r\n    background: rgba(255, 255, 255, 0.04);\r\n    border: 1px solid rgba(255, 255, 255, 0.1);\r\n    padding: 6px 14px;\r\n    border-radius: 999px;\r\n    font-size: 11px;\r\n    font-weight: 700;\r\n    letter-spacing: 0.12em;\r\n    text-transform: uppercase;\r\n    color: #94a3b8;\r\n    margin-bottom: 22px;\r\n}\r\n\r\n.px-status-dot-cs {\r\n    width: 7px;\r\n    height: 7px;\r\n    border-radius: 50%;\r\n    background: #0284c7;\r\n    box-shadow: 0 0 10px #0284c7;\r\n    animation: pxPulseCS 2s infinite ease-in-out;\r\n}\r\n\r\n@keyframes pxPulseCS {\r\n    0%, 100% { opacity: 1; transform: scale(1); }\r\n    50% { opacity: 0.4; transform: scale(0.85); }\r\n}\r\n\r\n.px-hero {\r\n    padding-top: clamp(48px, 6vw, 90px);\r\n    padding-bottom: clamp(64px, 8vw, 120px);\r\n    background: radial-gradient(circle at 50% -10%, rgba(2, 132, 199, 0.14) 0%, rgba(255, 255, 255, 0) 70%);\r\n}\r\n\r\n.px-hero-header {\r\n    text-align: center;\r\n    max-width: 820px;\r\n    margin: 0 auto;\r\n}\r\n\r\n.px-hero-title {\r\n    font-size: clamp(34px, 4.8vw, 60px);\r\n    font-weight: 800;\r\n    line-height: 1.12;\r\n    letter-spacing: -0.035em;\r\n    margin: 0 0 24px 0;\r\n    color: #ffffff;\r\n}\r\n\r\n.px-gradient-text-cs {\r\n    background: linear-gradient(135deg, #ffffff 30%, #38bdf8 75%, #0284c7 100%);\r\n    -webkit-background-clip: text;\r\n    -webkit-text-fill-color: transparent;\r\n}\r\n\r\n.px-hero-desc {\r\n    font-size: clamp(16px, 1.25vw, 19px);\r\n    line-height: 1.65;\r\n    color: #94a3b8;\r\n    margin: 0 auto 36px auto;\r\n}\r\n\r\n\/* Metric Ribbon *\/\r\n.px-metric-ribbon {\r\n    display: grid;\r\n    grid-template-columns: repeat(4, 1fr);\r\n    gap: 20px;\r\n    margin-top: clamp(48px, 6vw, 72px);\r\n    border-top: 1px solid rgba(255, 255, 255, 0.08);\r\n    padding-top: clamp(24px, 3vw, 40px);\r\n}\r\n@media (max-width: 900px) {\r\n    .px-metric-ribbon { grid-template-columns: repeat(2, 1fr); }\r\n}\r\n@media (max-width: 500px) {\r\n    .px-metric-ribbon { grid-template-columns: 1fr; }\r\n}\r\n\r\n.px-ribbon-item {\r\n    display: flex;\r\n    flex-direction: column;\r\n}\r\n.px-ribbon-num {\r\n    font-size: clamp(28px, 3vw, 38px);\r\n    font-weight: 800;\r\n    color: #ffffff;\r\n    line-height: 1.1;\r\n    letter-spacing: -0.02em;\r\n    margin-bottom: 6px;\r\n}\r\n.px-ribbon-num span {\r\n    color: #38bdf8;\r\n}\r\n.px-ribbon-desc {\r\n    font-size: 13px;\r\n    color: #94a3b8;\r\n    line-height: 1.5;\r\n}\r\n\r\n\/* Deep Case Study Cards *\/\r\n.px-cs-list {\r\n    display: flex;\r\n    flex-direction: column;\r\n    gap: 48px;\r\n    margin-top: 56px;\r\n}\r\n\r\n.px-cs-card {\r\n    background: rgba(255, 255, 255, 0.02);\r\n    border: 1px solid rgba(255, 255, 255, 0.08);\r\n    border-radius: 28px;\r\n    padding: clamp(32px, 4vw, 48px);\r\n    display: grid;\r\n    grid-template-columns: 1.1fr 0.9fr;\r\n    gap: clamp(32px, 4vw, 56px);\r\n    align-items: center;\r\n    position: relative;\r\n    overflow: hidden;\r\n    transition: all 0.3s cubic-bezier(0.16, 1, 0.3, 1);\r\n}\r\n.px-cs-card:hover {\r\n    background: rgba(255, 255, 255, 0.035);\r\n    border-color: rgba(56, 189, 248, 0.3);\r\n    box-shadow: 0 25px 60px -20px rgba(0, 0, 0, 0.7);\r\n}\r\n@media (max-width: 992px) {\r\n    .px-cs-card { grid-template-columns: 1fr; }\r\n}\r\n\r\n.px-cs-num {\r\n    font-size: 12px;\r\n    font-weight: 800;\r\n    letter-spacing: 0.12em;\r\n    color: #38bdf8;\r\n    text-transform: uppercase;\r\n    margin-bottom: 12px;\r\n}\r\n.px-cs-title {\r\n    font-size: clamp(24px, 2.5vw, 32px);\r\n    font-weight: 800;\r\n    color: #ffffff;\r\n    line-height: 1.25;\r\n    margin: 0 0 16px 0;\r\n    letter-spacing: -0.02em;\r\n}\r\n.px-cs-tag-row {\r\n    display: flex;\r\n    gap: 8px;\r\n    margin-bottom: 24px;\r\n    flex-wrap: wrap;\r\n}\r\n.px-cs-pill {\r\n    background: rgba(255, 255, 255, 0.04);\r\n    border: 1px solid rgba(255, 255, 255, 0.1);\r\n    color: #cbd5e1;\r\n    font-size: 11px;\r\n    font-weight: 600;\r\n    padding: 4px 10px;\r\n    border-radius: 6px;\r\n}\r\n\r\n.px-cs-block {\r\n    margin-bottom: 18px;\r\n}\r\n.px-cs-block-label {\r\n    font-size: 11px;\r\n    font-weight: 700;\r\n    text-transform: uppercase;\r\n    letter-spacing: 0.08em;\r\n    color: #64748b;\r\n    margin-bottom: 6px;\r\n}\r\n.px-cs-block-text {\r\n    font-size: 14px;\r\n    color: #94a3b8;\r\n    line-height: 1.6;\r\n    margin: 0;\r\n}\r\n\r\n\/* Right Side Metric Showcase *\/\r\n.px-cs-showcase {\r\n    background: rgba(15, 23, 42, 0.6);\r\n    border: 1px solid rgba(255, 255, 255, 0.08);\r\n    border-radius: 20px;\r\n    padding: clamp(24px, 3vw, 36px);\r\n    display: flex;\r\n    flex-direction: column;\r\n    gap: 20px;\r\n}\r\n.px-cs-hero-metric {\r\n    border-bottom: 1px solid rgba(255, 255, 255, 0.08);\r\n    padding-bottom: 18px;\r\n}\r\n.px-cs-hm-val {\r\n    font-size: clamp(36px, 4vw, 48px);\r\n    font-weight: 800;\r\n    color: #38bdf8;\r\n    line-height: 1;\r\n    font-feature-settings: \"tnum\";\r\n    letter-spacing: -0.02em;\r\n    margin-bottom: 6px;\r\n}\r\n.px-cs-hm-lbl {\r\n    font-size: 13px;\r\n    color: #94a3b8;\r\n    font-weight: 600;\r\n}\r\n\r\n.px-cs-sub-metrics {\r\n    display: grid;\r\n    grid-template-columns: 1fr 1fr;\r\n    gap: 16px;\r\n}\r\n.px-cs-sm-card {\r\n    background: rgba(255, 255, 255, 0.02);\r\n    border: 1px solid rgba(255, 255, 255, 0.05);\r\n    border-radius: 12px;\r\n    padding: 14px;\r\n}\r\n.px-cs-sm-val {\r\n    font-size: 20px;\r\n    font-weight: 800;\r\n    color: #ffffff;\r\n    font-feature-settings: \"tnum\";\r\n}\r\n.px-cs-sm-lbl {\r\n    font-size: 11px;\r\n    color: #64748b;\r\n    text-transform: uppercase;\r\n    margin-top: 4px;\r\n}\r\n\r\n\/* Banner *\/\r\n.px-cta-banner {\r\n    background: radial-gradient(circle at 50% 50%, rgba(2, 132, 199, 0.15) 0%, rgba(255, 255, 255, 0) 80%), rgba(255, 255, 255, 0.02);\r\n    border: 1px solid rgba(255, 255, 255, 0.1);\r\n    border-radius: 28px;\r\n    padding: clamp(48px, 6vw, 72px) clamp(24px, 5vw, 64px);\r\n    text-align: center;\r\n    position: relative;\r\n    overflow: hidden;\r\n}\r\n.px-cta-title {\r\n    font-size: clamp(28px, 3.5vw, 44px);\r\n    font-weight: 800;\r\n    color: #ffffff;\r\n    margin: 0 0 16px 0;\r\n    letter-spacing: -0.02em;\r\n}\r\n.px-cta-desc {\r\n    font-size: clamp(15px, 1.2vw, 17px);\r\n    color: #94a3b8;\r\n    max-width: 600px;\r\n    margin: 0 auto 32px auto;\r\n    line-height: 1.6;\r\n}\r\n.px-btn-primary-cs {\r\n    display: inline-flex;\r\n    align-items: center;\r\n    gap: 10px;\r\n    background: #0284c7;\r\n    color: #ffffff !important;\r\n    font-size: 14px;\r\n    font-weight: 700;\r\n    padding: 14px 28px;\r\n    border-radius: 12px;\r\n    text-decoration: none !important;\r\n    transition: all 0.25s cubic-bezier(0.16, 1, 0.3, 1);\r\n    box-shadow: 0 10px 24px -6px rgba(2, 132, 199, 0.4);\r\n}\r\n.px-btn-primary-cs:hover {\r\n    background: #0369a1;\r\n    transform: translateY(-2px);\r\n    box-shadow: 0 14px 30px -6px rgba(2, 132, 199, 0.6);\r\n}\r\n.px-btn-secondary {\r\n    display: inline-flex;\r\n    align-items: center;\r\n    gap: 10px;\r\n    background: rgba(255, 255, 255, 0.05);\r\n    color: #e2e8f0 !important;\r\n    font-size: 14px;\r\n    font-weight: 600;\r\n    padding: 14px 24px;\r\n    border-radius: 12px;\r\n    text-decoration: none !important;\r\n    border: 1px solid rgba(255, 255, 255, 0.12);\r\n    transition: all 0.2s ease;\r\n}\r\n.px-btn-secondary:hover {\r\n    background: rgba(255, 255, 255, 0.1);\r\n    color: #ffffff !important;\r\n    border-color: rgba(255, 255, 255, 0.25);\r\n}\r\n<\/style>\r\n\r\n<!-- SECTION 01: HERO STAGE -->\r\n<section class=\"px-section px-hero\" id=\"hero\">\r\n    <div class=\"px-container\">\r\n\r\n        <div class=\"px-hero-header\">\r\n            <div class=\"px-eyebrow\">\r\n                <span class=\"px-status-dot-cs\"><\/span>\r\n                <span>DEEP PERFORMANCE CASE STUDIES<\/span>\r\n            <\/div>\r\n            <h1 class=\"px-hero-title\">\r\n                In-Depth Breakdown of<br>\r\n                <span class=\"px-gradient-text-cs\">Verifiable Growth Journeys<\/span>\r\n            <\/h1>\r\n            <p class=\"px-hero-desc\">\r\n                No vague narratives or inflated claims. Every Protos case study is an unedited post-mortem: Initial baseline, technical roadblocks, strategic architecture, and verified revenue impact.            <\/p>\r\n            <div style=\"display: flex; gap: 16px; justify-content: center; flex-wrap: wrap;\">\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-primary-cs\">\r\n                    <span>Consult Your Business Case<\/span>\r\n                    <span aria-hidden=\"true\">\u2197<\/span>\r\n                <\/a>\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/khach-hang\/\" class=\"px-btn-secondary\">\r\n                    <span>View Client Proof<\/span>\r\n                    <span aria-hidden=\"true\">\u2192<\/span>\r\n                <\/a>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <!-- Metric Ribbon -->\r\n        <div class=\"px-metric-ribbon\">\r\n            <div class=\"px-ribbon-item\">\r\n                <div class=\"px-ribbon-num\">100%<\/div>\r\n                <div class=\"px-ribbon-desc\">Data extracted directly from verified Ads Managers &amp; CRM<\/div>\r\n            <\/div>\r\n            <div class=\"px-ribbon-item\">\r\n                <div class=\"px-ribbon-num\">3-Axis<\/div>\r\n                <div class=\"px-ribbon-desc\">Standard methodology: Traffic - Conversion - Retention<\/div>\r\n            <\/div>\r\n            <div class=\"px-ribbon-item\">\r\n                <div class=\"px-ribbon-num\">5.2x<\/div>\r\n                <div class=\"px-ribbon-desc\">Average 90-day blended client portfolio ROAS<\/div>\r\n            <\/div>\r\n            <div class=\"px-ribbon-item\">\r\n                <div class=\"px-ribbon-num\">&lt; 30<span>D<\/span><\/div>\r\n                <div class=\"px-ribbon-desc\">Average time to full infrastructure readiness &amp; break-even<\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<!-- SECTION 02: IN-DEPTH CASE STUDIES -->\r\n<section class=\"px-section\" id=\"cases\">\r\n    <div class=\"px-container\">\r\n        <div style=\"text-align: center; max-width: 680px; margin: 0 auto;\">\r\n            <div class=\"px-eyebrow\">\r\n                <span>DETAILED PROJECT DOSSIERS<\/span>\r\n            <\/div>\r\n            <h2 style=\"font-size: clamp(28px, 3.2vw, 42px); font-weight: 800; color: #fff; margin: 0 0 16px 0; letter-spacing: -0.02em;\">\r\n                Featured Transformation Cases            <\/h2>\r\n            <p style=\"font-size: 15px; color: #94a3b8; line-height: 1.6; margin: 0;\">\r\n                Explore the exact architectural choices and media strategies that drove performance.            <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"px-cs-list\">\r\n            <!-- Case 1 -->\r\n            <div class=\"px-cs-card\">\r\n                <div>\r\n                    <div class=\"px-cs-num\">CASE 01 \/ LUXURY E-COMMERCE & META ADS<\/div>\r\n                    <h3 class=\"px-cs-title\">AURA ATELIER: T\u00e1i C\u1ea5u Tr\u00fac Website Headless & B\u1ee9t Ph\u00e1 Doanh S\u1ed1 1.5 T\u1ef7\/Th\u00e1ng<\/h3>\r\n                    <div class=\"px-cs-tag-row\">\r\n                        <span class=\"px-cs-pill\">Website Design<\/span>\r\n                        <span class=\"px-cs-pill\">Meta Ads CAPI<\/span>\r\n                        <span class=\"px-cs-pill\">CRO Optimization<\/span>\r\n                        <span class=\"px-cs-pill\">Haute Couture<\/span>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Initial Challenge<\/div>\r\n                        <p class=\"px-cs-block-text\">Legacy website loaded in &gt;4.8s with a 78% checkout drop-off rate. Meta ad acquisition costs surged due to severe client-side tracking loss.<\/p>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Solution &amp; Execution<\/div>\r\n                        <p class=\"px-cs-block-text\">Rebuilt digital presence with executive Dark-Tech Luxury standards, achieving PageSpeed 99. Deployed Server-side CAPI and executed continuous 35-hook monthly creative sprints.<\/p>\r\n                    <\/div>\r\n\r\n                    <div style=\"margin-top: 24px;\">\r\n                        <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-primary-cs\" style=\"padding: 10px 20px; font-size: 13px;\">\r\n                            <span>Discuss Similar Blueprint<\/span>\r\n                            <span aria-hidden=\"true\">\u2197<\/span>\r\n                        <\/a>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <div class=\"px-cs-showcase\">\r\n                    <div class=\"px-cs-hero-metric\">\r\n                        <div class=\"px-cs-hm-val\">6.82x<\/div>\r\n                        <div class=\"px-cs-hm-lbl\">Blended Meta ROAS (Baseline: 2.1x)<\/div>\r\n                    <\/div>\r\n                    <div class=\"px-cs-sub-metrics\">\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">1.54 T\u1ef7<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Month 3 Gross GMV<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">3.92%<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Web Conversion Rate<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">99\/100<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Mobile PageSpeed<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">95%<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">CAPI Event Match<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            <!-- Case 2 -->\r\n            <div class=\"px-cs-card\">\r\n                <div>\r\n                    <div class=\"px-cs-num\">CASE 02 \/ B2B ENTERPRISE SAAS & GOOGLE SEARCH<\/div>\r\n                    <h3 class=\"px-cs-title\">NOVASOFT: H\u1ea1 44% Chi Ph\u00ed CPA V\u1edbi Google Intent Matrix & GTM Server-Side<\/h3>\r\n                    <div class=\"px-cs-tag-row\">\r\n                        <span class=\"px-cs-pill\">Google Ads<\/span>\r\n                        <span class=\"px-cs-pill\">B2B Lead Gen<\/span>\r\n                        <span class=\"px-cs-pill\">Server-side GTM<\/span>\r\n                        <span class=\"px-cs-pill\">Enhanced Conv.<\/span>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Initial Challenge<\/div>\r\n                        <p class=\"px-cs-block-text\">Enterprise software CPCs exceeded 100k VND. Click fraud and irrelevant search queries exhausted daily budgets prematurely before mid-day.<\/p>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Solution &amp; Execution<\/div>\r\n                        <p class=\"px-cs-block-text\">Built high-intent Single-Theme Ad Groups, scrubbed 15,000+ negative terms, and implemented Enhanced Conversions via GTM Server to train Smart Bidding on true Decision Makers.<\/p>\r\n                    <\/div>\r\n\r\n                    <div style=\"margin-top: 24px;\">\r\n                        <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-primary-cs\" style=\"padding: 10px 20px; font-size: 13px;\">\r\n                            <span>Discuss Similar Blueprint<\/span>\r\n                            <span aria-hidden=\"true\">\u2197<\/span>\r\n                        <\/a>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <div class=\"px-cs-showcase\">\r\n                    <div class=\"px-cs-hero-metric\">\r\n                        <div class=\"px-cs-hm-val\">-44.2%<\/div>\r\n                        <div class=\"px-cs-hm-lbl\">CPA Reduction per Qualified Lead<\/div>\r\n                    <\/div>\r\n                    <div class=\"px-cs-sub-metrics\">\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">3.2x<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Demo Leads Volume<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">9.4\/10<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Average Quality Score<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">96.4%<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Enhanced Match Rate<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">0 Click R\u00e1c<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Post Negative Scrubbing<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            <!-- Case 3 -->\r\n            <div class=\"px-cs-card\">\r\n                <div>\r\n                    <div class=\"px-cs-num\">CASE 03 \/ TIKTOK SHOP GMV MAX & KOC CREATIVE<\/div>\r\n                    <h3 class=\"px-cs-title\">KAIZEN ORGANIC: \u0110\u1ed9t Ph\u00e1 350 Tri\u1ec7u GMV Sau 60 Ng\u00e0y Nh\u1edd Spark Ads<\/h3>\r\n                    <div class=\"px-cs-tag-row\">\r\n                        <span class=\"px-cs-pill\">TikTok Shop<\/span>\r\n                        <span class=\"px-cs-pill\">GMV Max<\/span>\r\n                        <span class=\"px-cs-pill\">KOC Spark Ads<\/span>\r\n                        <span class=\"px-cs-pill\">D2C Food<\/span>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Initial Challenge<\/div>\r\n                        <p class=\"px-cs-block-text\">Brand new TikTok Shop with zero followers. Traditional product display clips had sub-15% 3s retention, failing to trigger organic viral reach.<\/p>\r\n                    <\/div>\r\n\r\n                    <div class=\"px-cs-block\">\r\n                        <div class=\"px-cs-block-label\">Solution &amp; Execution<\/div>\r\n                        <p class=\"px-cs-block-text\">Produced 25 sensory UGC clips emphasizing taste and convenience. Launched Spark Ads via authentic creator accounts and deployed live-stream boosters during peak evening windows.<\/p>\r\n                    <\/div>\r\n\r\n                    <div style=\"margin-top: 24px;\">\r\n                        <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-primary-cs\" style=\"padding: 10px 20px; font-size: 13px;\">\r\n                            <span>Discuss Similar Blueprint<\/span>\r\n                            <span aria-hidden=\"true\">\u2197<\/span>\r\n                        <\/a>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <div class=\"px-cs-showcase\">\r\n                    <div class=\"px-cs-hero-metric\">\r\n                        <div class=\"px-cs-hm-val\">4.92x<\/div>\r\n                        <div class=\"px-cs-hm-lbl\">TikTok Shop GMV ROAS<\/div>\r\n                    <\/div>\r\n                    <div class=\"px-cs-sub-metrics\">\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">350 Tri\u1ec7u<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Month 2 GMV<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">46.8%<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">3s Hook Retention<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">4.9\/5 \u2605<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Shop Performance Score<\/div>\r\n                        <\/div>\r\n                        <div class=\"px-cs-sm-card\">\r\n                            <div class=\"px-cs-sm-val\">2.8K+<\/div>\r\n                            <div class=\"px-cs-sm-lbl\">Fulfilled Orders<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<!-- SECTION 03: CONVERSION CTA BANNER -->\r\n<section class=\"px-section\" style=\"padding-top: 20px;\">\r\n    <div class=\"px-container\">\r\n        <div class=\"px-cta-banner\">\r\n            <h2 class=\"px-cta-title\">How Far Can Your Brand Scale With Us?<\/h2>\r\n            <p class=\"px-cta-desc\">\r\n                Book a 1-on-1 strategic growth session with Protos senior directors. We will diagnose your operational bottleneck and propose a custom execution roadmap.            <\/p>\r\n            <div style=\"display: flex; gap: 16px; justify-content: center; flex-wrap: wrap;\">\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-primary-cs\">\r\n                    <span>Book 1-on-1 Consultation<\/span>\r\n                    <span aria-hidden=\"true\">\u2197<\/span>\r\n                <\/a>\r\n                <a href=\"tel:0868626509\" class=\"px-btn-secondary\">\r\n                    <span>Hotline: 0868 626 509<\/span>\r\n                <\/a>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n<\/div>\r\n    <\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":46,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"protos-full-width.php","meta":{"footnotes":""},"class_list":["post-146","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/comments?post=146"}],"version-history":[{"count":2,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/146\/revisions"}],"predecessor-version":[{"id":306,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/146\/revisions\/306"}],"up":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/46"}],"wp:attachment":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/media?parent=146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}