{"id":126,"date":"2026-08-29T07:14:55","date_gmt":"2026-08-29T07:14:55","guid":{"rendered":"https:\/\/protos.vn\/?page_id=126"},"modified":"2026-09-28T15:26:17","modified_gmt":"2026-09-28T15:26:17","slug":"ads-tools","status":"publish","type":"page","link":"https:\/\/protos.vn\/en\/tools\/ads-tools\/","title":{"rendered":"Ads Tools"},"content":{"rendered":"    <div id=\"protos-app\" class=\"protos-site protos-v2 ps-live\" data-protos-region=\"content\" data-template=\"tool-catalog\" data-module=\"tools\" data-route=\"\/tools\/ads-tools\">\r\n    <div id=\"protos-main\" tabindex=\"-1\">\r\n<style id=\"protos-adstools-promax-css\">\r\nhtml { overflow-x: hidden !important; overflow-y: scroll !important; scrollbar-gutter: stable; }\r\nbody.protos-content-page, body.protos-content-page #wrapper, body.protos-content-page #main,\r\n.protos-full-page, #protos-app.protos-site, #protos-main {\r\n    background-color: #ffffff !important; color: #0f172a !important;\r\n    font-family: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, sans-serif !important;\r\n    overflow-x: visible !important; overflow-y: visible !important; max-height: none !important; height: auto !important;\r\n    width: 100%; margin: 0; padding: 0; box-sizing: border-box;\r\n}\r\nbody.protos-content-page #header:not(.v-header):not(.p-header),\r\nbody.protos-content-page header#header:not(.v-header):not(.p-header),\r\nbody.protos-content-page .header-wrapper:not(:has(.v-header)),\r\nbody.protos-content-page #masthead, body.protos-content-page .absolute-footer {\r\n    display: none !important; height: 0 !important; visibility: hidden !important;\r\n}\r\n.px-section { position: relative; width: 100%; padding: clamp(56px, 6vw, 96px) 0; overflow-x: clip; border-top: 1px solid rgba(255, 255, 255, 0.06); box-sizing: border-box; }\r\n.px-container { width: 100%; max-width: 1240px; margin-inline: auto; padding-inline: clamp(16px, 4vw, 32px); position: relative; z-index: 2; box-sizing: border-box; }\r\n.px-eyebrow { display: inline-flex; align-items: center; gap: 8px; background: rgba(255, 255, 255, 0.04); border: 1px solid rgba(255, 255, 255, 0.1); padding: 6px 14px; border-radius: 999px; font-size: 11px; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; color: #94a3b8; margin-bottom: 20px; }\r\n.px-hero { padding-top: clamp(40px, 5vw, 80px); padding-bottom: clamp(56px, 7vw, 100px); background: radial-gradient(circle at 50% -10%, rgba(59, 130, 246, 0.16) 0%, rgba(255, 255, 255, 0) 70%); }\r\n.px-interactive-card { background: rgba(15, 23, 42, 0.75); border: 1px solid rgba(59, 130, 246, 0.25); border-radius: 20px; padding: clamp(24px, 3.5vw, 36px); backdrop-filter: blur(20px); box-shadow: 0 20px 50px -15px rgba(0, 0, 0, 0.6); margin-top: 36px; }\r\n.px-input-row { display: grid; grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); gap: 16px; margin-bottom: 20px; }\r\n.px-label { display: block; font-size: 11px; font-weight: 700; text-transform: uppercase; letter-spacing: 0.08em; color: #94a3b8; margin-bottom: 8px; }\r\n.px-field { width: 100%; background: rgba(255, 255, 255, 0.04); border: 1px solid rgba(255, 255, 255, 0.12); border-radius: 10px; padding: 12px 14px; font-size: 15px; font-weight: 600; color: #ffffff; box-sizing: border-box; }\r\n.px-field:focus { outline: none; border-color: #3b82f6; background: rgba(59, 130, 246, 0.05); }\r\n.px-output-box { background: rgba(255, 255, 255, 0.02); border: 1px solid rgba(255, 255, 255, 0.08); border-radius: 14px; padding: 24px; text-align: center; }\r\n.px-grid-3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 36px; }\r\n@media (max-width: 992px) { .px-grid-3 { grid-template-columns: repeat(2, 1fr); } }\r\n@media (max-width: 640px) { .px-grid-3 { grid-template-columns: 1fr; } }\r\n.px-item-card { background: rgba(255, 255, 255, 0.02); border: 1px solid rgba(255, 255, 255, 0.08); border-radius: 18px; padding: 28px 24px; display: flex; flex-direction: column; justify-content: space-between; transition: all 0.25s ease; }\r\n.px-item-card:hover { background: rgba(255, 255, 255, 0.04); border-color: #3b82f6; transform: translateY(-3px); }\r\n.px-btn { display: inline-flex; align-items: center; gap: 8px; background: #3b82f6; color: #ffffff !important; font-size: 13px; font-weight: 700; padding: 12px 24px; border-radius: 10px; text-decoration: none !important; cursor: pointer; border: none; }\r\n.px-btn:hover { background: #2563eb; transform: translateY(-2px); }\r\n.px-btn-ghost { display: inline-flex; align-items: center; gap: 8px; background: rgba(255, 255, 255, 0.04); color: #e2e8f0 !important; border: 1px solid rgba(255, 255, 255, 0.12); font-size: 13px; font-weight: 700; padding: 12px 20px; border-radius: 10px; text-decoration: none !important; }\r\n.px-cta-banner { background: radial-gradient(circle at 50% 50%, rgba(59, 130, 246, 0.15) 0%, rgba(255, 255, 255, 0) 80%), rgba(255, 255, 255, 0.02); border: 1px solid rgba(255, 255, 255, 0.1); border-radius: 24px; padding: clamp(40px, 5vw, 64px) clamp(20px, 4vw, 48px); text-align: center; }\r\n<\/style>\r\n\r\n<!-- SECTION 01: HERO -->\r\n<section class=\"px-section px-hero\">\r\n    <div class=\"px-container\">\r\n\r\n        <div style=\"max-width: 800px;\">\r\n            <div class=\"px-eyebrow\">\r\n                <span style=\"width:7px;height:7px;border-radius:50%;background:#3b82f6;box-shadow:0 0 10px #3b82f6;\"><\/span>\r\n                <span>PAID MEDIA UTILITIES<\/span>\r\n            <\/div>\r\n            <h1 style=\"font-size:clamp(32px, 4vw, 50px); font-weight:800; color:#fff; line-height:1.15; margin:0 0 16px 0; letter-spacing:-0.03em;\">\r\n                High-Yield Media Buying &amp;<br>\r\n                <span style=\"background:linear-gradient(135deg, #fff 30%, #60a5fa 100%); -webkit-background-clip:text; -webkit-text-fill-color:transparent;\">Bidding Simulation Suite<\/span>\r\n            <\/h1>\r\n            <p style=\"font-size:16px; color:#94a3b8; line-height:1.6; margin:0 0 24px 0;\">\r\n                Simulate CPM, CTR, and CPC correlations. Calculate required click volume, conversion targets, and allowable CPA ceilings before deploying ad budgets.            <\/p>\r\n        <\/div>\r\n\r\n        <!-- Interactive Widget: CPM to CPC & CPA Simulator -->\r\n        <div class=\"px-interactive-card\">\r\n            <div style=\"display:flex; justify-content:space-between; align-items:center; margin-bottom:20px; flex-wrap:wrap; gap:12px;\">\r\n                <div>\r\n                    <span style=\"font-size:11px; font-weight:800; color:#60a5fa; text-transform:uppercase;\">SIMULATOR<\/span>\r\n                    <h3 style=\"font-size:20px; font-weight:800; color:#fff; margin:4px 0 0 0;\">Instant CPC &amp; Target CPA Calculator<\/h3>\r\n                <\/div>\r\n                <span style=\"background:rgba(59,130,246,0.15); color:#60a5fa; font-size:11px; font-weight:700; padding:4px 10px; border-radius:999px;\">\u25cf REAL-TIME ENGINE<\/span>\r\n            <\/div>\r\n\r\n            <div style=\"display:grid; grid-template-columns: 1.1fr 0.9fr; gap:28px; align-items:center;\">\r\n                <div>\r\n                    <div class=\"px-input-row\">\r\n                        <div>\r\n                            <label class=\"px-label\">Estimated CPM (VND)<\/label>\r\n                            <input type=\"number\" id=\"ads-cpm\" class=\"px-field\" value=\"65000\" step=\"1000\">\r\n                        <\/div>\r\n                        <div>\r\n                            <label class=\"px-label\">Link Click CTR (%)<\/label>\r\n                            <input type=\"number\" id=\"ads-ctr\" class=\"px-field\" value=\"2.2\" step=\"0.1\">\r\n                        <\/div>\r\n                    <\/div>\r\n                    <div class=\"px-input-row\">\r\n                        <div>\r\n                            <label class=\"px-label\">Landing Page CVR (%)<\/label>\r\n                            <input type=\"number\" id=\"ads-cvr\" class=\"px-field\" value=\"3.5\" step=\"0.1\">\r\n                        <\/div>\r\n                        <div>\r\n                            <label class=\"px-label\">Daily Budget (VND)<\/label>\r\n                            <input type=\"number\" id=\"ads-budget\" class=\"px-field\" value=\"1000000\" step=\"50000\">\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <div class=\"px-output-box\">\r\n                    <div style=\"display:grid; grid-template-columns: 1fr 1fr; gap:16px;\">\r\n                        <div>\r\n                            <div style=\"font-size:11px; color:#64748b; font-weight:700; text-transform:uppercase;\">CPC \u01af\u1edaC T\u00cdNH<\/div>\r\n                            <div id=\"out-cpc\" style=\"font-size:24px; font-weight:800; color:#60a5fa; margin:6px 0;\">2.955 \u20ab<\/div>\r\n                            <div style=\"font-size:11px; color:#94a3b8;\">m\u1ed7i click v\u00e0o web<\/div>\r\n                        <\/div>\r\n                        <div>\r\n                            <div style=\"font-size:11px; color:#64748b; font-weight:700; text-transform:uppercase;\">CPA D\u1ef0 KI\u1ebeN<\/div>\r\n                            <div id=\"out-cpa\" style=\"font-size:24px; font-weight:800; color:#34d399; margin:6px 0;\">84.415 \u20ab<\/div>\r\n                            <div style=\"font-size:11px; color:#94a3b8;\">m\u1ed7i \u0111\u01a1n h\u00e0ng<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                    <div style=\"margin-top:16px; padding-top:14px; border-top:1px solid rgba(255,255,255,0.08); font-size:12px; color:#cbd5e1;\">\r\n                        V\u1edbi ng\u00e2n s\u00e1ch n\u00e0y, b\u1ea1n d\u1ef1 ki\u1ebfn t\u1ea1o ra <strong id=\"out-leads\" style=\"color:#fff;\">11.8 \u0111\u01a1n h\u00e0ng \/ ng\u00e0y<\/strong> t\u1eeb <strong id=\"out-clicks\" style=\"color:#fff;\">338 l\u01b0\u1ee3t nh\u1ea5p<\/strong>.\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<!-- SECTION 02: SUITE OF ADS TOOLS -->\r\n<section class=\"px-section\">\r\n    <div class=\"px-container\">\r\n        <div style=\"text-align:center; max-width:640px; margin:0 auto;\">\r\n            <div class=\"px-eyebrow\"><span>DANH M\u1ee4C C\u00d4NG C\u1ee4 QU\u1ea2NG C\u00c1O<\/span><\/div>\r\n            <h2 style=\"font-size:clamp(26px, 3vw, 38px); font-weight:800; color:#fff; margin:0 0 12px 0;\">C\u00e1c Ti\u1ec7n \u00cdch Chuy\u00ean D\u1ee5ng Kh\u00e1c<\/h2>\r\n            <p style=\"font-size:14px; color:#94a3b8; line-height:1.6; margin:0;\">\u0110\u01b0\u1ee3c ph\u00e1t tri\u1ec3n \u0111\u1ed9c quy\u1ec1n cho chuy\u00ean vi\u00ean ch\u1ea1y qu\u1ea3ng c\u00e1o v\u00e0 ch\u1ee7 shop.<\/p>\r\n        <\/div>\r\n\r\n        <div class=\"px-grid-3\">\r\n            <div class=\"px-item-card\">\r\n                <div>\r\n                    <h3 style=\"font-size:18px; font-weight:800; color:#fff; margin:0 0 10px 0;\">M\u00e1y T\u00ednh ROAS & \u0110i\u1ec3m H\u00f2a V\u1ed1n<\/h3>\r\n                    <p style=\"font-size:13px; color:#94a3b8; line-height:1.6; margin:0 0 20px 0;\">T\u00ednh ng\u01b0\u1ee1ng ROAS t\u1ed1i thi\u1ec3u c\u1ea7n \u0111\u1ea1t d\u1ef1a tr\u00ean gi\u00e1 v\u1ed1n COGS v\u00e0 chi ph\u00ed v\u1eadn h\u00e0nh.<\/p>\r\n                <\/div>\r\n                <a href=\"https:\/\/protos.vn\/en\/tools\/roas-calculator\/\" class=\"px-btn\">M\u1edf C\u00f4ng C\u1ee5 ROAS \u2192<\/a>\r\n            <\/div>\r\n\r\n            <div class=\"px-item-card\">\r\n                <div>\r\n                    <h3 style=\"font-size:18px; font-weight:800; color:#fff; margin:0 0 10px 0;\">Google Negative Keyword Formatter<\/h3>\r\n                    <p style=\"font-size:13px; color:#94a3b8; line-height:1.6; margin:0 0 20px 0;\">Chu\u1ea9n h\u00f3a danh s\u00e1ch t\u1eeb kh\u00f3a ph\u1ee7 \u0111\u1ecbnh sang d\u1ea1ng c\u1ee5m t\u1eeb [exact] v\u00e0 \"phrase\" chu\u1ea9n Google Ads.<\/p>\r\n                <\/div>\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-ghost\">T\u01b0 V\u1ea5n Thi\u1ebft L\u1eadp \u2192<\/a>\r\n            <\/div>\r\n\r\n            <div class=\"px-item-card\">\r\n                <div>\r\n                    <h3 style=\"font-size:18px; font-weight:800; color:#fff; margin:0 0 10px 0;\">Meta CAPI Event Match Checker<\/h3>\r\n                    <p style=\"font-size:13px; color:#94a3b8; line-height:1.6; margin:0 0 20px 0;\">H\u01b0\u1edbng d\u1eabn ki\u1ec3m tra v\u00e0 ch\u1ea9n \u0111o\u00e1n \u0111\u1ed9 kh\u1edbp s\u1ef1 ki\u1ec7n m\u00e1y ch\u1ee7 Server-side CAPI.<\/p>\r\n                <\/div>\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn-ghost\">Audit CAPI Free \u2192<\/a>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<!-- SECTION 03: CTA -->\r\n<section class=\"px-section\" style=\"padding-top:20px;\">\r\n    <div class=\"px-container\">\r\n        <div class=\"px-cta-banner\">\r\n            <h2 style=\"font-size:clamp(26px, 3.2vw, 40px); font-weight:800; color:#fff; margin:0 0 16px 0;\">C\u1ea7n T\u1ed1i \u01afu Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o Ngay H\u00f4m Nay?<\/h2>\r\n            <p style=\"font-size:15px; color:#94a3b8; max-width:600px; margin:0 auto 28px auto; line-height:1.6;\">\u0110\u1ec3 chuy\u00ean gia Protos tr\u1ef1c ti\u1ebfp ki\u1ec3m tra c\u1ea5u tr\u00fac t\u00e0i kho\u1ea3n c\u1ee7a b\u1ea1n ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed.<\/p>\r\n            <div style=\"display:flex; gap:16px; justify-content:center; flex-wrap:wrap;\">\r\n                <a href=\"https:\/\/protos.vn\/en\/ve-protos\/lien-he\/\" class=\"px-btn\">\u0110\u1eb7t L\u1ecbch Audit 1-1 Mi\u1ec5n Ph\u00ed \u2197<\/a>\r\n                <a href=\"tel:0868626509\" class=\"px-btn-ghost\">Hotline: 0868 626 509<\/a>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<script>\r\ndocument.addEventListener('DOMContentLoaded', function() {\r\n    const cpmEl = document.getElementById('ads-cpm');\r\n    const ctrEl = document.getElementById('ads-ctr');\r\n    const cvrEl = document.getElementById('ads-cvr');\r\n    const budgetEl = document.getElementById('ads-budget');\r\n    const outCpc = document.getElementById('out-cpc');\r\n    const outCpa = document.getElementById('out-cpa');\r\n    const outClicks = document.getElementById('out-clicks');\r\n    const outLeads = document.getElementById('out-leads');\r\n\r\n    function updateSim() {\r\n        const cpm = parseFloat(cpmEl.value) || 0;\r\n        const ctr = parseFloat(ctrEl.value) || 0;\r\n        const cvr = parseFloat(cvrEl.value) || 0;\r\n        const budget = parseFloat(budgetEl.value) || 0;\r\n\r\n        if (ctr <= 0 || cpm <= 0) return;\r\n        const cpc = (cpm \/ 1000) \/ (ctr \/ 100);\r\n        const cpa = cvr > 0 ? cpc \/ (cvr \/ 100) : 0;\r\n        const clicks = budget > 0 && cpc > 0 ? Math.round(budget \/ cpc) : 0;\r\n        const leads = clicks > 0 && cvr > 0 ? (clicks * (cvr \/ 100)).toFixed(1) : 0;\r\n\r\n        outCpc.textContent = Math.round(cpc).toLocaleString('vi-VN') + ' \u20ab';\r\n        outCpa.textContent = Math.round(cpa).toLocaleString('vi-VN') + ' \u20ab';\r\n        outClicks.textContent = clicks.toLocaleString('vi-VN') + ' l\u01b0\u1ee3t nh\u1ea5p';\r\n        outLeads.textContent = leads + ' \u0111\u01a1n h\u00e0ng \/ ng\u00e0y';\r\n    }\r\n\r\n    [cpmEl, ctrEl, cvrEl, budgetEl].forEach(el => el.addEventListener('input', updateSim));\r\n    updateSim();\r\n});\r\n<\/script>\r\n<\/div>\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":122,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"protos-full-width.php","meta":{"footnotes":""},"class_list":["post-126","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/comments?post=126"}],"version-history":[{"count":2,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/126\/revisions"}],"predecessor-version":[{"id":300,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/126\/revisions\/300"}],"up":[{"embeddable":true,"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/pages\/122"}],"wp:attachment":[{"href":"https:\/\/protos.vn\/en\/wp-json\/wp\/v2\/media?parent=126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}